Women Who Thrive are ready for their 3rd Awards Gala this March, 2024 on International Women’s Day. USS have executed a strategic marketing rollout plan to ensure they capture each level of the funnel, beginning with the Awareness and Consideration stage down to Conversion. From creating social posts to ensure Awards Gala content captures all elements of the evening from informative and educational posts, to business driven and fun content across various social platforms such as LinkedIn, Instagram and Facebook.

USS have also reached out to various sponsors using a personal approach via email marketing and direct message to expand the Awards Gala sponsorship base. As we prepared for the Awards Gala rundown we look to focus marketing efforts primarily on the Gala, posting heavily about sponsorships, collaborations, nominee finalists and ensure momentum about Awards Gala still continues post 8th March.